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Guidance and results for the data-rich, yet information-poor.

Paul Kautza of TDWI Interviews TMA’s Tony Rathburn

Paul Kautza, Director of Eduction for TDWI, took some time to talk to TMA’s Training Director Tony Rathburn at the 10th Anniversary European TDWI Conference. You can watch the interview in the video below.

Tony’s comments on his European classes could easily apply to TMA’s training classes as well: “One of the major hurdles that organizations are facing is that we have a business perspective on the problem, we have an IT perspective on the problem, and we have a quantitative perspective on analytics projects. People are very skilled at what they’re doing, but they don’t talk to each other very well.”

All of these stakeholders must learn how to talk to each other if data mining and predictive analytics projects are to succeed.

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